Welcome to Vigilant Consulting, LLC

Veteran Owned with 25+ Years Experience Analyzing Automotive Digital Data

At Vigilant Consulting LLC, we specialize in solving the real problem most dealerships don’t know they have: misaligned pricing visibility. While many stores believe their primary challenge is marketing, our data-driven analysis consistently reveals that most are already well-represented across major third-party marketplaces like CarGurus and Autotrader. The issue isn’t exposure — it’s positioning.

Our proprietary Lot Metrics Reporting system identifies where your inventory is falling short on price badging, and why that’s costing you leads. Vehicles marked as “Fair” or “High Priced” are ignored by shoppers who filter for “Good” and “Great Deals.” We help you fix that — daily.

We leverage AI-powered research and Clarivoy’s national attribution data to show that paid search and agency products are often misallocated. These channels are not true discovery platforms. Shoppers aren’t starting their journey on Google — they’re starting on marketplaces. That’s where your pricing needs to be dialed in.

Our consulting services bridge the data silos between CarGurus, Autotrader, and your CRM. We deliver daily pricing updates, lead tracking intelligence, and strategic recommendations that align your inventory with how real buyers shop — not how vendors sell.

 Services Include: 

• Daily Used Price Update Service using the Dealer's Parameters
• Lot Metrics Reporting & Inventory Health Audits
• Cross-Platform Pricing Optimization (CarGurus and Autotrader)
• CRM Lead Analysis & Opportunity Identification
• Strategic Consulting for Digital Retail & Merchandising
• AI-Powered Research & Market Intelligence
• Attribution-Based Marketing Spend Optimization
• Custom Reporting & Data Integration Support  

If your inventory is visible but not converting, we’ll show you why — and fix it.